Starting
your own business as a freelance makeup
artist is easier said than done but there is no end to how much you get
to learn. Working as a freelance makeup artist has its own perks; you can
choose your own hours, set your own rates, choose your clients and maybe start
your own brand. But it can be a tough job too. It requires a lot of passion,
great communication skills and self-motivation.
Here
are a few need to know tips and tricks for start your career as a freelance
artist.
Learn How to Do Makeup
In
today’s era, there’s nothing that can’t be learnt through the internet. People
contemplate the reason to join a beauty school when they apply makeup every
day. But little do they know that joining a beauty school will help them learn
a lot. Doing makeup on different people gives you an advantage as you gain
experience to deal with different face shapes and various skin conditions.
A
formal education is not necessary, but it gives you an upper hand against the
artists who lack a professional training. A certification or some experience is
indispensable to kick start your career as a freelance makeup artist.
Refine your skills as much as possible. Make sure your certificates and
portfolio speak for themselves.
Build Your Vanity
Starting
off your career as a professional
makeup artist, you will need at least a basic kit of the products and
tools. When beginning your career as a freelance makeup artist, you
don’t necessarily need to spend thousands on your kit. Build a vanity on a
budget. There is no end to adding to your vanity. You will find innumerable
drugstore products that are of great quality. Do your research and get knowledge
of where to splurge and when to save!
Know Your Boundaries
As
a freelance makeup artist, you should not make the mistake of promising
to deliver something you do not excel at. Just because you want to earn money,
does not mean that you should take up clients demanding a look that is not your
strength. Instead, take clients that you want to work with and concentrate more
on your area of expertise. This will help build your reputation among potential
clients.
Build Your Client Base
The
key to start your career as a freelance makeup artist is advertising
yourself. Freelancers are barely advertised. Start off by doing makeup for
clients at a lower price. This way you’ll get promoted through word of mouth.
And as you build a reputation, start increasing your prices steadily.
Another
way of promoting yourself is through social media. Spend a little on those paid
advertisements. There are people looking for makeup artists
pretty much every day and this will make it easier for them to find you.
Keep Yourself Updated with the Current
Trends
Keep
evolving as a makeup artist and brief yourself with the current makeup
trends. It’ll make an impression, on your clients, of commitment to improve as
an artist and, you’ll find yourself way ahead in the competition. So, keep
refining your skills!